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Helping you communicate and connect!
Need help creating and managing your email & ezines:
- creating you emails & ezines for maximum effect.
- building and managing your subscription list.
- complying with anti-spam regulations with opt-in & opt-out.
What is “Open Rate” and how should I use it?
Open rate is a measure of how many recipients open or view a particular email.
When an email is sent most email programs add an invisible piece of code, usually a link to an invisible image on a web server. When the recipient opens the email the image is downloaded and the server records that download as an open for that piece of email. ... read more ...
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